The New York Times' Frugal Traveler apparently spends quite a bit of time in the business capital of Brazil. His thoughts on what makes the city great were published today. As someone initially underwhelmed by the city after places like Bahia and Rio, I think the way to put it is that Sampa is not for beginners -- it takes a fairly serious Brazilophile to enjoy the city without a bottomless expense account. (Me, I even took an early flight home after being disappointed on my first visit.)
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